Tuesday, September 16, 2008

Stirling Castle - Management system

Nature has given very good mix of resources to Scotland. The country has both the mix of highlands and low lands. Stirling acts as a connecting point between the highland and lowland of Scotland. Stirling is a beautiful city of Scotland, situated 30 miles away from Glasgow. The city can be reached from both Edinburgh and Glasgow in less than an hour journey. The place got significant interest because of its natural setup. The main visitor's attraction of Stirling is its castle. The Castle has a long historic background which extends beyond 11th century. This castle acted as the capital for many years in Scottish history. The castle was located in a naturally beautiful hill area. On a clear day people can have a vision of around 50 miles radius from this castle. The castle attracts a total visitor’s count of around 200,000 per year. Tourism and development is one of major industry in Scotland. This industry contributes significantly to the GDP of the country. There are many themes in promoting tourism in the country. To name a few Golf play, Adventure, Historic, and Scenic view etc. Nature has given a lot of resources which acts as the base for the country.

The management issues that are associated with Stirling castle in particular are related with climate. The castle is located in a small mountainous region. We can experience significant variation in temperature between lowland area and this region. As Scottish climate is expected to be wet, people might feel uncomfortable in having a good view of natural scenery of this place and to get the actual feel of tour. Even the management might face problem in promoting this place with its wet climate. Though the place has got long traditional Scottish history associated with itself, the display available in the castle is very limited. The architecture design is an important point to note in this castle. On the other hand this particular castle lack in displaying the old tradition of Scottish rule. The whole castle can be covered in less than an hour and half with guided tour. The facilities are excellent. The castle has provision to arrange for audio tour if so required. The refractory has excellent food with good friendly people serving them. We cannot blame the management in the service it provide to the visitors. It can be assured that all the visitors are received with pleasing staffs to have a good stay at this place.

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